Signage is very important for the success of your restaurant. It can provide information, enhance the atmosphere and boost your brand. Read on for six types of signs that can help the success of your restaurant.
Outdoor Signs
The outdoor sign is usually the first thing that potential customers will see and it should promote the style of your restaurant. A bold outdoor sign can attract passing customers and using your logo or brand colours can sum up what type of cuisine you are offering. Customised signage, such as the examples at https://treaclefactory.co.uk/services/signage/, make a great first impression.
Illuminated Signs
Signs that are illuminated are great for catching the attention of customers after dark and they are also ideal if your restaurant is open late or in a busy area. Lit-up signs can come in classic neon or they can be more modern LED signs that show your logo and opening hours. A glowing sign can make your restaurant look inviting on a chilly evening.
Pavement Signs
Pavement signs are also known as A-boards and they are good for attracting potential customers who are walking by. You can use them to advertise daily specials, happy hour deals or just to point people towards the entrance. Businesses need to be aware, though, that they will need a licence to advertise on the pavement
Table Signs and Numbers
Inside your restaurant, table signs can help things run smoothly. Number signs can help staff deliver food to the right table while small table signs can advertise specials or promotions.
Indoor Signage
Indoor signs can point customers to the loos or show them where to leave their coats. Wall-mounted signs can also add to the decoration of your restaurant or give information about the history or interesting facts about your cuisine.
Menu Board Signs
Menu boards are very useful for restaurants or cafes as they can display the whole menu and any daily specials. Chalkboard-style menu boards look traditional and rustic and they are also easy to update, while digital menu boards allow you to change menu items quickly.